The inbetweeners movie

• Genre: Comedy
• Overview: Four socially troubled 18 year olds from the south of England go on holiday to Maila
• Director(s): Ben Palmer
• Production company or compaines: Young Films and Bwark Productions including Film 4 (funding)
• when was it released?  Is this a significant time?: 17th of August 2011 this is the time most people are likely to go on holiday
• how many screens was it released on here and in the US? 475
• Trailer - what sort of narrative expectations do you develop?  How successful do you consider the trailer to be? I think that the trailer is succesfull because it gets the point across and shows humourous parts of the film so you know what to expect. The trailer shows what happens when the four 'lads' go on holiday and makes you want to watch the rest.
• Poster campaign (again, might include a teaser poster with ltd information) - how does it sell the film?  Consider the mise en scene and information given: The poster is the actors in a strip of bars in malia pulling a face. The clothes they have on are what boys that age where which makes it realistic. It sells the film to be funny because of the faces they are pulling, where they are and the clothes they have on.
• consider the use of the internet in the marketing of the film - what sort of things were done? They had a facebook page 
• Was/Is there any merchandise available alongside the film, or promos in the way of things like happy meals/giveaways/competitions:  Sound track CD
• was there a soundtrack?  Is there any significance/relationship to who the artist is or what the song is? Party all night by Sean Kingston- it is relevant because that what the film is about
• who are the audience, what are their needs and how have they been targetted? 15+, comedy and by a funny advert
• what was the commercial (i.e. $ + £) and critical success (reviewers responses) of the film? £41,800,000